Geoff Mackenzie Business Broker

Geoff Mackenzie

Licensed Salesperson - REAA 2008

Ph: 029 993 5008

Barker Business
Brokerage

36 Tarndale Grove,
Rosedale, Auckland


 

Geoff Mackenzie is an experienced Business Sales Specialist with more than 10 years at Barker Business Brokerage and over 40 years’ experience in business management and sales. He has a proven track record of successfully selling businesses and guiding owners through what is often a once-in-a-lifetime decision.

Geoff specialises in the sale of manufacturing, import, wholesale and distribution, industrial supply, and contracting businesses, bringing deep sector knowledge and a practical, outcomes-focused approach to every transaction.


Business Sales Expertise

Geoff has a strong understanding of the complexities involved in business sales and is known for managing transactions efficiently and professionally from start to finish. His experience allows him to anticipate challenges, protect confidentiality, and maintain momentum throughout the process.

He combines his expertise with Barker Business Brokerage’s national market presence and extensive buyer database to generate genuine buyer interest and achieve strong outcomes for his clients.


Geoff is known for:
  • A large database of qualified and active buyers
  • Well-honed negotiation skills
  • An effective and efficient sale process
  • Integrity, reliability, and clear communication
  • A consistent and proven track record


Buyer Insight & Appraisals

Every successful sale starts with an accurate appraisal. Geoff meets with business owners to understand performance, structure, and key attributes, and prepares appraisals based on real buyer expectations and current market evidence.

His deep understanding of what buyers are looking for enables him to position businesses effectively and engage purchasers who can complete a transaction.


Background & Perspective

Across four decades, Geoff has been an employee, shareholder, and business owner, giving him genuine insight into the commercial and personal factors involved in selling a business. His strong background in sales and marketing supports his ability to attract buyers, manage negotiations, and close deals.


Next Steps

Geoff welcomes confidential conversations with business owners considering a sale.

  • All discussions are strictly confidential
  • Business appraisals are free

Mobile: 029 993 5008

Contact Me

Excerpts from written references from past Vendors

"I just wanted to grab this opportunity to say a massive thanks for all of your hard work over the last 4 months. I was 100% confident in your approach and style. I would not go anywhere else to sell my business."

"The money went into the bank today. Well done mate, a successful outcome. A friend recommended you to me and he was right to do so as you did a great job."

"We are really pleased to sell to a new owner that values what we have created and wants to continue in the same way. Last but not least, thank you for the outstanding effort you have made to arrive at the point of three offers, you're amazing!."

"Geoff held my hand through the whole process, drafted out the tyre-kickers, and created a positive platform for negotiations with potential buyers."

"Once firm negotiations started Geoff worked hard to referee any doubts or tensions between the two parties. Even beyond contract signing Geoff stayed involved as a sounding board and advisor."

"Passionate, committed and invested from start to finish."

"Geoff was very good at vetting potential buyers, only presenting to us, genuine prospects."

"Geoff kept in touch with us every step of the way, keeping us informed of any developments. We were extremely pleased with our overall experience."

"Geoff vetted potential buyers and arranged after hours meetings at my premises for the purposes of presenting the business and furthering the interest of the various parties."

"I was pleased with the manner of service Geoff offered and felt that he was working hard to achieve results for me. He has an honest approach and takes care of the many details from various parties along the way."

"We tried many other avenues of sale, including other business brokers. We are very pleased with the nature & manner of service Geoff Mackenzie from Barker Business Brokers has provided us."

"Geoff made us feel like someone was by our side and working hard to achieve results for us."

"My wife and I were delighted with the outcome Geoff achieved for us; he is a person of high rectitude."

"Geoff recently helped us through the process of selling our business, assisting us with many unknown areas, and supporting us to eventually secure a fantastic result for all parties."

"He was available at all times, and no question or request was ever a problem. His knowledge and professionalism were apparent at all times."

"The sale of a business can become a stressful process, so it was important to us to engage someone we would trust and rely on to keep company information confidential as appropriate. We have no hesitation in recommending Geoff to anyone seeking that confidence."

"Geoff is down to earth and honest, he is a good communicator, he listens and presents sound solutions."

"In my view Geoff is very good at what he does without the sales banter you often find in the industry. He is genuine in his approach to both vendor and purchaser, leaving nothing to chance."